News Values- Daily Mirror

News Values- Daily Mirror

 

This is the front cover of 'Daily Mirror'. On the front you can clearly see a nice big image of what the headline for that newspaper is. It is about the missing girl who ran away with her teacher to France. 

You can clearly tell that this is a negative headline and so results in the fact that negativity is involved in this newspaper. From looking at the front cover, I can also tell that this is a Proximity (Closeness to home) because, the main story is about someone who ran away to another country. This story is also quite current because it has been printed inside every newspaper- but each have their own stories inside. This is just another one of those newspapers who want people to read it, just because it has a big headline on the front cover. This story is not unique because in the UK there are many stories just like this nearly every other day.

This is not a new story because running away from home, being missing, or even kidnapped are very common in Britain. This is not a personal story because, it is not someone who is not famous and, the public eye has found out about this story. It is predictable to say that the girl herself chose tio runaway with her 'Maths teacher' which can be understood by the picture, because they were holding hands and walking around freely. This story was a big story but after a couple of days, the headlines of this story has worn down. This tells us that this story is still around but not as common as it was a few days earlier. Some newspapers still feel that this is the main headline of the day or the week, but others feel there are more important things to write about.

Review for 'The Vow'...

Review for 'The Vow'

The Vow has the Genre of both Drama and Romance. This film was a very touching and thrilling film. It had a very excellent storyline and many events in which were emotional and some happy. 

In this film, the conventions that occur are upsetting, interesting and has a solution to the main problem in the end. In this film, I would say that the conventions would be to find a cliffhanger in it, and to have some sort of secret behind the relationship of the girl and her parents, which we get to find out later on in the film. 

In a Drama/Romance genre based film, the audience would always want to see a lot of Drama meaning problems occurring. In this film, that is exactly what happens. The guy tries his ultimate best to try and get the girl's memory back but, along the way something always happens so she doesn't remember anything. The audience would also expect to see some lovey-dovey scenes in a particular film like this. This film however, is based on a true story and the same things actually had happened to that real-life couple. 

I feel that the way conventions have changed for a specific Genre would be, how there would not have been many interesting events occuring in the films. This would also mean that endings would have probably differed from nowadays too. In my opinion, I feel as if this film has met all the conventions that there are for a Drama/Romantic movie. 

A Romantic Drama is sub-type of the drama and Romance Genre that centers it's action on a romantic conflict. The representation of a romantic drama mainly tends to be a clear-cut character study of a couple struggling to unite or stay together no matter how many problems seem to occur. A Romantic Drama often ends with tragic or downbeat circumstances. 

The conventions that you would expect in a typical Drama/Romance movie would definitely include characters like; the princess, the nerd/geek or in this case, the prince! Also, The Misfit or the Outcast would be present in a Drama/Romantic film. 

Comparison of Chanel No5 advert and Nina Ricci advert..

Comparison of Chanel and Nina Ricci perfume advert

Denotations of Chanel advert

• There is a woman posing with a skinny waist and a navy dress
• Transport is in the background, the woman is on a train looking out of the window. 
• She is skinny, slim and has a curvy body.
• Feminism- sophisticated, elegant with a touch of class and wealth

Connotations of Chanel advert

• To show elegance and passion for the perfume
• Gazing out of window shows admiration
• Facial expressions show a confident woman who knows what she wants
• Showing off her dress and her figure to promote Chanel No5 perfume
• She looks wealthy, which tells us that she can afford the perfume and that she has expensive taste. 

Denotations of Nina Ricci advert

• White background, wearing a princess gown 
• Red apples in the background
• Face is looking towards perfume bottle in amazement
• Branches are made of crystals

Connotations of Nina Ricci advert

• The white background and the fairy gown she is wearing shows the purity of the woman
• Her facial expressions towards the bottle show that she is memorized by the perfume
• The shape of the perfume bottle has the same shape as the red apples in the background. 
• The term 'Magical new fragrance' shows the advert is enchanted which links to the purpose of the perfume advert.
• The crystal branches relate to a magical atmosphere a fairy tale garden.

In comparison between these two adverts, they have similarities and differences. First of all, a similarity would be that they are both perfume adverts. Secondly, they are both trying to promote the perfume in the best possible way. There are a variety of different colours which differ from both these adverts. The Chanel No5 advert has used dark colours but yet, it still seems to stand out. The bottle itself is not in a dark coloured form but, the advert shows the woman wearing a dark coloured dress. On the other hand, the Nina Ricci advert has used pure natural colours like white, pink and red of the apples. These colours combined present the perfume itself, by it being a pure magical fragrance. Also, the presentation of both these women in these adverts are set in different ways. In the Nina Ricci advert, she is looking dazed as she stares at the perfume bottle hanging from the crystal branches. In addition, looking at the Chanel No5 advert, the woman is looking peacefully away from the camera outside of the window. Another difference to consider would be that they are both wearing different dresses. The woman in the Chanel advert is wearing an evening gown whereas, the woman in the Nina Ricci advert is wearing more of an enchanted dress. The woman in the Chanel advert almost looks like her dress has been tightly fitted on her, perhaps of course to show off her immaculate figure. Moreover, the woman in the Nina Ricci advert, her dress is more puffy and a light colour which all eyes focus on her. 

10 Camera Angles/Shots

1) EWS (Extreme Wide Shot) This view is so far that the boy isn't even visible.

 

 

 

 

2) VWS (Very Wide Shot) The subject is visible (hardly), but the emphasis is actually focusing on the environment around him 

3) WS (Wide Shot) The subject takes up the full frame.

 

 

 

 

 

4) MS (Mid Shot) Shows some part of the subject in more detail while still giving a whole impression of the subject.

 

 

 

 

5) CU (Close Up) A certain emphasis of a feature or part of subject takes up the whole frame.

 

 

 

 

6) ECU (Extreme Close Up) This shot gets right in and shows extreme detail of the subject.

 

 

 

 

 

7) CA (Cutaway) A shot of something else other than the subject.

 

 

 

 

8) OSS (Over-the-Shoulder-Shot) A camera angle from behind a person at the subject.

 

 

 

 

9) Point-Of-View-Shot (POV) Shows a view from the subject's perspective.

 

 

 

 

10) Weather Shot. The subject is the weather itself, can be used for other purposes too e.g. the background can be used for graphics.

 

 

 

http://www.mediacollege.com/video/shots/

 

Glossary of Media Terminology

Anchorage- How a caption fixes the meaning of a picture. 

Audience- The listeners, watchers of the Media. Sometimes can have an effect on them.

Binary Opposites- The way opposites are used in Media to create entertainment. For example, Good/Bad, coward/hero, Young/Old etc.

Consumer- The listener/viewer of Media.

Context- The time, or place in which we consume the Media.

Conventions- The way of doing things interestingly in a specific Genre. 

Denotation- The common sense meaning of a sign.

Diegetic Sound- The sound which source is visible on the screen. Also, sound effects, or music is added afterwards.

Gaze- The way we look at something, i.e. the way somebody looks at you is structured by the way we see the world. 

Genre- The type of Media Text i.e. Newspaper article, Website, Diary etc. 

Image- A picture you can visually see i.e. a visual representation of something

Institutions- The organisations which produce and control Media texts such as the BBC, News International etc.

Intertextuality- The idea that within the culture producers borrow to create interest to the audience for example, 'joke' used in Simpsons or any other comedy programme.

Media text- Text usually means a piece of writing

Multi- Media- Computer technology that allows text, sound, graphics and images to be combined into one programme.
Reader- A person from the audience, who is active in responding to the text.

Shot- A single image taken by a camera

Sign- A word or a picture that is used to represent an object or a specific idea.

Sound effects- Additional sounds to make the Media more interesting i.e. adding clapping sound, knocking sounds and even music, to make it more realistic.

Sub- genre- A genre within a genre.

Two Step Flow Theory- The idea that ideas flow from mass media to opinions leaders, and from them to a wider population.

http://brianair.wordpress.com/film-theory/glossary-of-media-terminology/