Analyzing official website for...

Analyzing the official website for The Amazing Spider-man

This official website for The Amazing Spider-man film is to entertain people and so they can find out more about the film, when it was first announced that it would be showing in cinemas. This also makes the audience aware of when the film will be coming out in cinemas and so they are ready to go and watch it when it is released. This was created so that more people would be interested in the film itself and would want to know more about it i.e. the cast, images/videos, soundtrack and even the release date of the film. This website helps to promote the film and make more people go and watch it when it was released. 

In the navigation bar, there are 8 different sections titled as; The Film, Gallery, Downloads, Videos, Free app, the Spider-Man game, Partners and even one page where you can download the soundtrack that is used in this film. This keeps the target audience interactive with the website by taking a look at the images, videos and playing the game provided on the website. This website also has links with Twitter and Facebook which shows that fans of The Amazing Spider-Man film can also help make the film 'Viral' by posting things on Twitter and Facebook for the public to have a look. 

There is also an arrow which once clicked on, shows each character in The Amazing Spider-Man and what part they play in the film. This gives a glimpse of all the important characters in the film so that the target audience is aware of who and what each character is/does in the film so they are familiar with each and every one of them. This website gives information such as; the cast/characters, images & videos, the soundtrack and even downloads in which there is a drop down menu which includes downloading Avatars of Spider-Man Gwen and of the Doctor etc. This even includes Animated GIFs which shows the sort of graphics and effects used to build up Spider-Man's actions in the film. People or preferably fans of Spider-Man would download these type of images for their Twitter, Facebook or any other social networking types as their profile pictures or if they wish to share with others. 

The colors used in this website represent Spider-Man himself by using the color scheme of Red, Blue and Black. These are all dark colors which link to Spider-Man's identity. This attracts the audience by showing them what kind of images, videos and colors we would be able to see in the film. Spider-Man is also very attractive and so this would catch the attention of many if not most females presumably aged 15-30. On this website, you are able to interact with Spider-Man by playing the Spider-Man game on the website, this would attract children who are into superheroes such as Spider-Man and, would make them anxious to watch it. The costume also can attract the target audience by it looking very cool and heroic which links to him being a 'Spider' man and refers to his webs. 

Overall, this official movie website attracts the audience by most of the semiotic features such as colors used, images/videos, information about the film and even downloads of the soundtrack and animated pictures.